Tigerlands x ASUOP

Objective: Design and execute the event branding for University of the Pacific’s spring concert: Tigerlands across all medias and platforms.

Tigerlands: The biggest event of the spring semester is a large scale, one day only event. The idea behind it is to mimic the set up of Coachella where you deal with multiple ‘lands’ that house different entertainment/experience options for event goers! Due to confidentiality of the performing artists, I was the single design lead for the all creative projects for the event. With three weeks to design, print and execute the event it was crucial to exemplify time management skills and ensuring projects were completed in enough time to allocate for printing and delivery.

Design Included: Logo Design, Event Branding, On-Brand Promotional Collateral(posters varying in size, banners, window displays, flyers, security tags, t-shirts), Social Media Posts, Stage Backdrop, Day-of Event Setup

This design project was completed while I was a student at University of the Pacific.